Dairy & juice

Efficient rotating, refilling and restocking

In comparison to many other areas of the store, the dairy aisle appears fairly uniform at first sight. However, the impression of uniformity is misleading.

White is a category cue and as a result, the colour dominates large sections of the dairy shelves. But a closer look reveals a large number of products and flavours, some of them best-sellers and other slow-movers.


Some of the biggest trends within the food and beverages industry are bringing innovation to the dairy category: health & wellness, the trend towards high-protein food and plant-based alternatives are highly relevant for the category, as is the growing demand for convenient on-the-go snacks and drinks. Health & wellness and on-the-go trends are making an impact on the juices segment as well.

Smart merchandising increases store efficiency

Efficient merchandising solutions such as gravity shelves ensure products are always front-faced without staff having to spend much time maintaining shelves. Chillers that can be loaded from the back or have rotating shelves further increase efficiency. These types of solutions also encourage first-in-first-out shopping and are particularly beneficial for products with shorter shelf lives.

Recommended solutions for the diary & juice category


  • Automated-front facing ensures up to 39% less time required for shelf merchandising
  • Easy to install, use and maintain
  • Suitable for a variety of packaging formats and sizes

Rotating shelf

  • Automated front-facing for more efficient shelf management
  • Faster refilling with ‘first-in-first-out’ principle
  • Flexible set-up allows for various can/bottle heights

Shelf dividers

  • Ensures perfect product presentation
  • Easy to install and adjust
  • Ambient- and cooler-friendly


  • Help to drive awareness
  • Effectively communicate key benefits or promotional offers
  • Help to influence purchase decisions

Feature product RotoShelf™


Automated front-facing for more efficient shelf management


Faster refilling with ‘first-in-first-out’ principle


Flexible set-up allows for various can/bottle heights

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